Join Heigi — 180K+ followers  ·  Product Designer at Lyft  ·  Toronto  ·  career pivot expert

Get Your First UX Design Role —
No Degree, No Bootcamp,
No Guesswork

Heigi Jeong went from zero design experience to Product Designer at Lyft. Module 1 of her step-by-step UX career course is free — enter your email and start today.

No credit card required. Free instant access.

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180,000+ followers learning from Heigi
Product Designer at Lyft
Module 1 completable in one sitting
No degree or bootcamp required
Free instant access — no credit card
The Course

Six modules. One clear path.

From career-changer to job-ready UX designer — everything you need and nothing you don't.

Module 1 Free

The UX Career Roadmap

The exact path from zero to job-ready designer, told by someone who did it without a degree. What to learn, what to build, and what to skip entirely. This is your free module — enter your email to access it now.

Module 2

Building a Portfolio That Gets Interviews

What hiring managers at companies like Lyft actually look for. How to build case studies that show your thinking, not just your output — even if you have no client work yet.

Module 3

Your First UX Project

How to create a real portfolio project from scratch. The brief, the research, the wireframes, the final presentation — everything you need to show you can do the work.

Module 4

Interview Prep and the Unfiltered Truth

What actually happens in UX interviews, what questions trip people up, and how Heigi prepared for the conversations that got her hired.

Module 5

Salary Negotiation and Offers

How to know what you're worth, how to ask for it, and what to do when the first offer is lower than you expected. The conversation most designers never have.

Module 6

Life as a Working Designer

What the first 90 days in a UX role actually look like, how to build credibility fast, and how to set yourself up for the career you actually want.

Inside Module 1

A closer look at what you're getting

Module 1 is structured to give you clarity fast. Here's exactly what's inside.

Module 1 — The UX Career Roadmap
The UX learning space is noisy by design. Free content creates confusion because confused people keep consuming. In this lesson, Heigi cuts through the noise and shows you exactly why beginners get stuck in a perpetual research loop — and the one decision that breaks the cycle.
Module 2 — Building a Portfolio That Gets Interviews
Job descriptions ask for everything. Hiring managers are looking for four specific signals. Heigi identifies them from her experience on both sides of the table at Lyft — and shows you exactly how to demonstrate each one, even with no prior design role.
Module 3 — Your First UX Project
Most beginners learn things in the wrong order, which is why they feel unready even after months of studying. This lesson gives you the precise sequence Heigi recommends — based on what employers look for at the junior level, not what YouTube channels prioritise for views.
Module 4 — Interview Prep and the Unfiltered Truth
Figma is the tool. The rest is noise until you're employed. This lesson covers what to learn, what to skip, and how to get proficient enough to impress in an interview — without spending three months on YouTube tutorials about features you'll never use in a junior role.
Module 5 — Salary Negotiation and Offers
No promises. Just real numbers from Heigi's own transition, and from the students who have gone through this course. You'll leave this lesson knowing a realistic timeline based on how much time per week you can commit — and what to do if you're working full-time while making the switch.
Module 6 — Life as a Working Designer
Module 1 closes with a day-by-day starting plan for your first 30 days. Not a framework, not a theory — a specific sequence of tasks that moves you from "I want to get into UX" to "I'm actively building toward my first role." This is where the clarity becomes action.
Who this is for

If any of these
sound like you

You don't need to tick every box. You need to tick one.

  • You've spent months consuming free content about UX and you still don't know what to actually do first.
  • You've applied for junior roles and heard nothing back — and you don't know if it's your portfolio, your CV, or your case studies.
  • You look at job descriptions and feel like they're written for people who are already designers, not for people trying to become one.
  • You're giving away your time for free on mentorship platforms just to build credibility, when you could be building a career.
  • You know the UX job market is competitive right now and you're terrified that by the time you're ready, it'll be even harder to break in.
01
The non-designer who knows it's time

Working in a non-design job, clear that UX is the direction — but no idea how to actually make the switch.

02
The YouTube graduate who still isn't ready

Watched every free video, taken notes, done the exercises. And still don't feel confident enough to apply.

03
The almost-bootcamper

Considered spending £8,000–$15,000 on a bootcamp. Wants proof the investment is worth it before committing.

04
The adjacent professional

PM, researcher, engineer — you're already in tech. You want to transition into design properly, not guess your way across.

05
The one who was told they need a degree

Someone told you that you need credentials to work in tech. Heigi is proof that they were wrong.

What you'll get

Everything you need.
Nothing you don't.

The course is built around outcomes, not content volume. Here's what you walk away with.

01

Heigi's complete UX career roadmap

The exact sequence she followed to go from no design background to Product Designer at Lyft, without a degree or bootcamp.

02

A portfolio and case study framework that gets interviews

Built around what hiring managers at top tech companies actually want to see, not what YouTube tutorials tell you to make.

03

The unfiltered interview prep Heigi wishes she'd had

Real questions, real answers, and the mindset shifts that separate candidates who get offers from those who don't.

04

A clear picture of what a UX career actually looks like

So you go in with your eyes open and set yourself up to succeed from day one — not six months in after the reality hits.

Also included free
Bonus 1

Heigi's UX Job Application Tracker

The exact spreadsheet she used to manage her applications, follow-ups, and interview notes during her job search. Yours free with Module 1.

Bonus 2

The Portfolio Case Study Template

Heigi's personal template for structuring a UX case study that tells a story and demonstrates your thinking. Included free with your access.

Heigi Jeong — Product Designer at Lyft
180K+
Followers & counting
About Heigi

From South Korea to Lyft.
Without a degree.

"Hi, I'm Heigi. I moved from South Korea to Canada with no design degree and no connections in the industry — and I became a Product Designer at Lyft. I know what it feels like to stare at job descriptions that seem written for people who are already inside, and to wonder if you'll ever get your shot. I built this course because the path I took doesn't have to be as confusing as it was for me. Over 180,000 people follow me for the unfiltered truth about UX careers, and this is the most practical thing I've ever put together. Module 1 is free — start there and see if this is for you."
Toronto, Canada Product Designer at Lyft Career pivot expert No degree or bootcamp
Student results

They made the switch.
Here's what they said.

Real outcomes from real people who started exactly where you are now.

I'd been trying to break into UX for 18 months and getting nowhere. Heigi's framework showed me exactly what was missing from my portfolio. I had two interviews within 6 weeks of fixing it.

Anika
Anika, 29
Career changer → Junior UX Designer

I was a project manager for 5 years and felt completely stuck. I went through this course and landed a junior UX role at a SaaS company 4 months later. The interview prep module alone was worth everything.

Mei
Mei, 33
Project Manager → Junior UX Designer

I almost paid £8,000 for a bootcamp. I found Heigi's course first. Same outcome, completely different investment. I'm now a UX designer at a fintech startup and I couldn't be happier.

Zara
Zara, 27
Career changer → UX Designer at fintech
Free Module 1 Access

Start Learning Free Today

Enter your email and get instant access to Module 1 — no credit card, no commitment. Just clarity.

Module 1: The UX Career Roadmap — full access, free
Heigi's UX Job Application Tracker spreadsheet
The Portfolio Case Study Template
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FAQ

Questions people ask
before they sign up

Yes, completely free. Enter your email and get instant access. No credit card required.
You'll receive an email with the option to access the remaining 5 modules. There's no pressure — take Module 1 first and decide from there.
No. This course is built specifically for people starting from zero. If you've never opened Figma, that's fine.
Each module is designed to be completed in a few hours. You can go at your own pace — there's no deadline.
No. The skills and frameworks apply whether you want to work at a startup, agency, or enterprise. UX is UX.
This is not for practising designers looking for advanced skills. It's for people who haven't landed their first role yet and want a clear, proven path to get there.

Still on the fence? Module 1 is free.
The only way to find out if it's for you is to start.

Start Learning Free Today